✨ About Me

Hi, I’m Marilyn — a digital marketing strategist who turns ideas into measurable results through thoughtful strategy, creative execution, and data-driven decision-making. I’m passionate about building campaigns that not only look good, but perform.
 

My journey into marketing began in college, where a web design course sparked my interest in the intersection of creativity and technology. That curiosity led me into recruitment marketing, where I developed digital hiring campaigns and quickly grew into roles spanning campaign management, digital strategy, national accounts, and executive support.
 

Over the years, I’ve led and supported performance-driven campaigns, partnered with clients to improve ROI, and helped execute large-scale recruitment marketing initiatives across multiple industries. Today, I bring that foundation into broader digital marketing work, with hands-on experience in paid social, SEO, email marketing, content strategy, analytics, and website optimization — including managing end-to-end marketing efforts for a primary care practice.
 

I hold certifications in Google Ads, Google Analytics, and HubSpot Email Marketing, and recently completed the University of South Florida’s Digital Marketing Science program to further strengthen my skills in SEO, analytics, and paid media strategy.

Currently, I’m continuing to build on my experience through hands-on projects and performance campaigns, with a strong focus on testing, learning, and optimizing. I’m excited to bring my strategic mindset, creativity, and results-driven approach to a team where I can contribute, grow, and make a meaningful impact.

Core Focus Areas: Paid Social • SEO • Email Marketing • Content Strategy • Analytics • Marketing Automation